Impact of the Behavior Change Activities and Disseminated Materials in Kwakuchinja Wildlife Corridor and near by Communities/Districts

• Country: Tanzania
• Summary: Impact of the Behavior Change Activities and Disseminated Materials in Kwakuchinja Wildlife Corridor and near by Communities/Districts
• TZT Ref No: 94262175
• Deadline: 15 Jan 2024
• Financier: United States Agency for International Development (USAID)
• Purchaser Ownership: Government
• Tender Value: Refer Document
• Notice Type: Tender
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• Description:
• Request for proposals are invited for Impact of the Behavior Change Activities and Disseminated Materials in Kwakuchinja Wildlife Corridor and near by Communities/Districts. The indicative budget for the initiative is USD 10,000.00. USAID Tuhifadhi Maliasili Project, a five-year (2021 - 2026) conservation project aimed at addressing threats to animal movement corridors and biodiversity in Tanzania has subcontracted TRAFFIC to implement various activities under the project. TRAFFIC is a leading non-governmental organization working globally to ensure that trade in wild species is legal and sustainable, for the benefit of the planet and people. From year 2021 to 2023, TRAFFIC has undertaken a variety of activities including the social and behaviour change (SBC) intervention in Kwakuchinja Wildlife Corridor to reduce the demand for and consumption of illegal wild meat (i.e., bushmeat). This Request for Proposals (RFP) invites expressions of interest from an individual or individuals interested to undertake the impact assessment of the social and behavior change intervention and disseminated materials aimed at reducing the demand for and consumption of illegal wild meat in Kwakuchinja Wildlife Corridor and nearby communities/districts. 2. OBJECTIVE The overall purpose of this work is to evaluate impact of the social and behaviour change intervention and disseminated materials aimed at reducing the demand for and consumption of illegal wild meat in Kwakuchinja Wildlife Corridor and nearby communities/districts. The objectives of the assessment are: 1. To assess relevant changes in awareness, attitude and behaviour attributed by the SBC intervention including disseminated materials and radio programs, and, 2. To evaluate the impact of the SBC intervention in communities living in the 15 villages within and adjacent to the Kwakuchinja Wildlife Corridor. 3.DELIVERABLESi i. Data collection tools (include both qualitative and quantitative methods), ii. Pilot the data collection tools before actual data collection exercise (consider the sample size), iii. Participate in a feedback session to discuss results from the pilot session, iv. Conduct actual field data collection as per the workplan, v. Produce brief highlight report from the preliminary analysis and findings from the assessment, i. Submit to TRAFFIC-s contact person all the filled in questionnaires, data sheets and summary data from the interviews, and, ii. Final comprehensive narrative report with not less than 15 pages, including one page summary of key findings and recommendations, and with graphics and pictures. The report should be accompanied by a PowerPoint presentation detailing summary of the main findings. iii. Capture two success stories as part of the annex to the report. 4. SOCIAL AND BEHAVIOUR CHANGE INTERVENTION IN THE KWAKUCHINJA WILDLIFE CORRIDOR TO REDUCE THE DEMAND FOR AND CONSUMPTION OF ILLEGAL WILD MEAT From January to August 2023, TRAFFIC collaborated with a Community Based Organization named COSITA (Community Support Initiatives Tanzania) and a Creative Agency named ABC Bros Company Limited, to enhance awareness and sensitization to communities living in Kwakuchinja Wildlife Corridor to reduce the demand for and consumption of illegal wild meat. The project conducted sensitization workshops to women in VICOBA and houses of worships; community mobilization meetings in 15 villages to ‘divert demand- from the undesirable behaviour (i.e., illegal and/or unsustainable wild meat consumption) towards the desired behaviour (i.e., safe, sustainable, and legal consumption of wild meat). Further to that, sessions on alternative livelihood options instead of wildmeat, and food cooking competition, showcasing other food alternatives instead of wild meat, were provided to women groups.To continue with awareness raising, radio talk shows and radio spots were aired through Radio Manyara FM and Orkonerei FM targeting communities living within and adjacent to the Kwakuchinja Wildlife Corridor to refrain from illegal hunting of wild animals (poaching) and consumption of illegally sourced wild meat. 5.TARGET AUDIENCE 5.1 The main target audience for this project were women through community groups such as Village Community Banking (Vicoba) , houses of worship (Churches and Mosques), households and other women associations/platforms situated in 15 villages within and adjacent to the Kwakuchinja Wildlife Corridor. Through the groups, women were sensitized on the importance of consuming legally sourced wild meat, which is safe and sustainable for the ecosystem. The sensitization workshops encouraged the target audiences to spread the SBC messages within the Vicoba groups, at the household level, and to the entire community living in the Kwakuchinja Wildlife Corridor to speak up against the consumption of illegally harvested wild meat. The number of women reached through community groups were 180 direct and 360 indirect, religious institutions were 387 direct and 720 indirect, village assembly meetings were 643 women and through creative design workshop were 20. In total 1230 women have been reached directly throughout the project implementation period. 5.2 Other audience include village leaders, traditional leaders, faith-based leaders and other influential people situated in 15 villages within and surrounding the Kwakuchinja Wildlife Corridor. During community sensitization meetings, the leaders encouraged community members to spread the SBC messages and to ‘divert demand- from the undesirable behaviour (i.e., illegal and/or unsustainable wild meat consumption) towards the desired behaviour (i.e., safe, sustainable, and legal consumption of wild meat) 5.3 The project also engaged 30 Training of Trainers (ToTs) to broaden their understanding on the importance of consuming legally sourced wild meat, which is safe and sustainable for the ecosystem conservation. The ToTs training highlighted important issues such as the legal consequence of illegally harvested wild meat and/or trophies. Illegal harvesting of wild animals is unsafe to human health, not friendly to the ecosystem, may cause disappearances of endangered animal species, and results in biodiversity loss. The ToTs capacity building emphasized on the associated risks of consuming illegally harvested wild meat such as zoonotic diseases; for example, rift valley, anthrax, rabies, ebola and legal consequences on illegal wild meat consumptions. After the capacity building workshop, the ToTs reached out to their fellow community members for wider awareness raising on reducing the demands for and consumption of illegal wild meat. 5.4 TRAFFIC engaged two reformed poachers (male and female) as messengers to encourage community members to reduce the demand for and consumption of illegal wild meat in Kwakuchinja Wildlife Corridor. Before reform, the two were involved in poaching and in custody of illegal wildlife products which led to legal charges. Messengers participated in all community sensitization workshops by sharing their testimonies to create broader and wider awareness of reducing the demand for and consumption of illegal wild meat. 5.5 The SBC intervention also engaged licenced wild meat traders in Babati town as the important link to the consumption of wild meat as traders- source and supply meat to the end consumers. The aim of involving licenced wild meat traders is to encourage consumers to obtain wild meat from reliable/approved sources and discourage the illegal/ unlicenced wild meat traders 6. PROJECT GEOGRAPHIC COVERAGE Kwakuchinja Wildlife Corridor (KWC) is located in northern Tanzania. The corridor connects Lake Manyara National Park to Tarangire National Park and facilitates wildlife movements between these two protected areas. It is an essential corridor for the movement of a variety of wildlife species such as antelopes, buffaloes, elephants, lions, giraffes, warthogs, and zebras. It comprises of 15 villages that cut across two districts namely Babati district council in the Manyara region and Monduli district council in the Arusha region. The villages are: Vilima Vitatu, Minjingu, Olasiti, Kakoi, Sangaiwe, Mwada, Ngoley, Maweni, Magara, Manyara and Mayoka (under Babati district council) and Oltukai, Mswakini Juu, Mswakini Chini and Naitolia (under Monduli district council). The target area for this work was restricted to all 15 villages. Major tribes: Major tribes in these two districts include the Barbaig, Iraqw, Mbugwe, and Maasai who live within and near the Corridor. Major economic activities: Livestock keeping and small-scale agriculture. Other small activities: Retail business and services, tourism activities, fisheries and beekeeping. 7.SUBMISSION REQUIREMENTS 1.Must be an individual or individuals operating in Tanzania. For a registered company, a proof of incorporation must be included, 2.Must be fluent in oral and written English and Kiswahili, 3.Must have at least 7-10 years of experience in social science research and assessment, 4.Work experience in the environment and the wildlife-related sector is an advantage, 5.Must include information on suitability for the work, including examples of relevant past work, 6.Must have personnel with relevant experience and qualifications to implement the proposed work, 7.Must have experience in working with local government agencies and other community-based stakeholders, 8.Must be deadline-oriented, with high standards for quality, 9.Must be able to coordinate/collaborate with beneficiaries of the project, 10.Must attach two CVs of Key Personnel belonging to the Company or Organization, 11.The indicative budget for the initiative is USD 10,000.00, 12.The application must include the following documents: i. Proposal on how you would undertake the assessment, ii. Work Plan - giving the estimated number of days for the assessment, iii. Gantt Chart showing the
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